How to strategically buy or build a building for your salon or spa
Attend one of my 2 day small group workshops in Vancouver (maximum 55 people per session). I will show you proven strategies to buy or build property with maximum upside and minimum risk. You will also get to tour my properties and see how they work from the inside out. I will give all the details on how I bought, built , financed, found tenants, rezoned and over 100 other tips and strategies to buy and profit from commercial real estate.
All of my workshops have a 100% satisfaction money back guarantee. You have nothing to lose if you are serious about transitioning for leasing to owning.
I will show you how to get tenants who are complementary businesses that can build your business. At the workshop you will meet other business owners who are in a wide variety of industries that also use the same type of space as salons. Knowledge of complementary businesses to yours is a key factor if you want to make serious profit in commercial property. The networking with these other types of businesses can give you confidence to approach them as tenants or even as partners when you look at properties back in your area after the workshop. If you want to just buy a smaller single space just for your business I can help you do that. I have helped a lot of clients do that, but keep your eyes open for the possibility of that ideal multi-tenant property that may become available right down the street from you in the future.
Buying a property may seem simple. You hire a realtor, look at a few properties, get financing and move in. It may seem like just a few steps, but those are crucial decisions that can affect your business and net worth forever. Choosing the right property, thinking strategically about how to position it for business growth, the type of building, the improvements, the options, the size and the future potential are all important details that should not be taken lightly. Choosing one property over another just because it seems a little easier to buy or cheaper can cost you over a million dollars of potential appreciation in some situations. If you look at these case studies the decision to sell and upgrade our property 1 to property 2, resulted in a 2.3 million dollar increase instead of a $500,000 increase over a 10 year period. I will share the experience I have gained from helping hundreds of business owners think strategically and creatively about what to purchase or build.
Our first property (#1) - a retail/showroom condo unit we bought 1999. Not too glamourous but it got us started. We sold that condo unit in 2004 and purchased property #2, an 8000 square foot builidng with other tenants and a large lot.
We bought property #3 a 9000 square foot building with owner financing in 2003 for $1,032,000.00.
It was originally a large one tenant building. We divided it into 2 units. Even though the space has less than perfect exposure we attract high paying tenants who want to locate next to our business. Because of the type of tenant we target, we have never had a vacancy in the 12 years we have owned it. The 2015 government tax assessment value was $2,179,000.00 and mortgage on this building will be paid off in February 2016.
For our fourth property we bought land and built a 13,000 square foot multi-tenant building in 2010. This building has the Canadian Federal Government as the main tenant on the main floor and we occupy the second floor. We did a unique construction arrangement on this property that saved us over $200,000 off the cost of the building. We will tour this property during the workshop to discuss various construction techniques and how to save money on building improvements.
You will also see case studies and examples from dozens of properties I have helped clients buy and build like these:
I will explain how my client in North Carolina used unconventional financing to buy this commercial office condo unit. He was just starting up in his own business so he had a lot of debts and loans. My client thought it would be a long shot to get financing at all. Now he owns this property and 2 other commercial properties.
My client in Iowa bought this strip mall in 2011 for $287,000 to move his business into. He sent me this email update in 2015:
The building is clearly ahead of where it was when we purchased; full tenancy, with solid leases, all tenants with thriving businesses. We have created an additional 1200 sq. ft. of finished commercial space with the conversion of the basement, bringing the total finished space in the building up from 6000 to 7200 square feet.
I am currently advising him on the purchase of another property. I have several clients like him, who after buying a property for their own business work with me on a long term basis over several years to buy 3 or 4 properties and build a nice portfolio.
My client bought this multi-tenant 10,000 square foot building in San Jose, California for 2.4 million. With just a few minor changes this building appraised for over 4 million dollars just 2 years later.
My client in Vancouver bought this retail/office condo and even though it is a small unit, he was able to creatively set up the space to have tenants covering his entire mortgage. He sent me an email update that said:
Hi Sam, Just to let you know we managed to rent out all our space :) So now my business is living rent free.... Thanks for the inspiration to do this commercial real estate thing. I'm already looking if I can figure out some financing somehow for another unit or building.
My client in New Mexico bought this former KIA car dealership and repurposed it for her business. The property was originally listed for 1.1 million but she was able to buy it for $600,000. Coincidentally, I have another client in that same area who knew that exact property but never saw the possibility of how to make it work for her business so she never even inquired about it.
My clients in a Los Angeles suburb just bought this 5000 square foot building that they were renting space in. This is an interesting case study showing why and when buildings get sold and all the emotional factors of a commercial property purchase.
My client in Ohio purchased this 4400 square foot retail condo in 2013. Even though he was initially turned down by 2 banks, he found a creative solution and even got some owner financing at just 2% interest. The cost to rent this space would be $6700 per month but now his total cost to own on a 20 year mortgage (including CAM costs and taxes) is just $5250 per month.
My client in Pennsylvania bought this building in 2014 for $175,000.00. He spent $35,000 to improve the image and street appeal of the building and make some interior changes. Based on comparable buildings in the area he expects an appraisal value of $450,000. At the workshop we will discuss how to easily increase the value of a commercial property by making some small changes I recommend that often cost less than $10,000.
A commercial condo space is an easy way to own a commercial property and that is how we started. I have helped a lot of clients select and purchase this type of property. They are easier to buy, but the upside potential is much higher in stand-alone buildings. At the workshop we will discuss commercial condos but we will also show you how a stand-alone building can actually be easier to buy and own than a condo unit. How you select a property can make a huge difference in your net worth. If we had kept our commercial condo instead of upsizing to our bigger property in 2004, today (2015) that property (pictured above) would have went up by $500,000 in value. By upsizing to our larger property with tenants and land (pictured above) we have gained 2.3 million dollars in appreciation from 2004 to today.
Whether you ultimately decide to buy a condo or stand-alone building you will learn strategies that will benefit you.
We will talk about factors to consider to increase your business revenue by strategically selecting the right property. I look at commercial space in a very different way than a commercial realtor does. I am not just helping you look for space and square footage. I am helping you look for a way to also gain a marketing advantage, referrals and partnership opportunities. When we moved all of our properties from leased to owned space our business revenue increased too. This was not an accident or a fluke, it was strategically planned. On property four we moved our business, which was 15 years old and quite mature with several new competitors in our market, to our new building. The building was just a 65 second walk away but the effect on our business was a world away. After staying at the same monthly customer number for years, we increased our monthly customers by 41% and have stayed at that new increased level for over 5 years. This is a very important consideration in the type of property you choose. Knowing how to buy strategically lets you gain both in equity and in business revenue.
We will discuss financing conventionally vs pros and cons of low down payment (10%-15% down) financing. Many business owners do not realize that owner financing can be common in commercial property. My second property was bought with owner financing. We will discuss how to find owner financing, how to set up and negotiate terms and why this can be a huge advantage to your business.
We will discuss the pros and cons of using commercial realtors. Commercial realtors have their purpose but many properties are found and purchased without them. We will discuss the best way to find properties and some surprising ways even good commercial realtors can sabotage deals if you are not careful.
There are 4 distinct options you have to create retirement security with commercial property. Even if your property is not paid off by the time you retire, it can still make your business more valuable and more saleable. This is a great planning option that can help with early retirement if that is an option you are considering.
Many business owners are intimidated by the idea of being a landlord to other businesses. If you know how to attract the right type of tenants, management will be very low stress. I self-mange my own properties. There is very low time commitment and I don’t lose sleep at night. By targeting who you want as a tenant your space can rent for more money, further increasing the value of your building.
How to get the Federal Government as a tenant in your building.
One of our properties has the Canadian federal government as a tenant. They pay $14,000 per month in rent and have spent over $600,000 in improvements on the building that we own. One of my clients in Michigan has the US Post Office as a tenant. Government tenants may not be an option for every building but they are a very valuable option to consider if the right opportunity arises.
How to build a commercial multi-use property from the ground up. We will do a tour of my 13,000 square foot property I built in 2010 as an open book case study.
In 2008 we bought a piece of land, subdivided it and built our building from scratch. We used a specific way of working with the contractor that not only kept us under budget, but saved us over $200,000 on the cost of the project. We will do a tour of that property and we will discuss various types of construction methods and their pros and cons.
Buying and building on vacant land is a more advanced strategy that we will discuss. That idea may sound too daring for some right now, but with real estate you never know what possibilities may come your way. We will discuss how to find partners for larger investments and how to subdivide land and even subdivide existing buildings. Rezoning can make an overlooked property very valuable to your business.
How to create “forced appreciation” in a property to increase the value without spending much money.
All 3 of my stand alone buildings have increased by over 1 million dollars in value. Some was the natural market rising but some of that increase was “forced up” by what we did with our properties. I will show you easy, inexpensive way to increase value of a building you buy.
You will learn this and many more ideas and strategies. Since the workshop is small and interactive we will have a chance to review properties that attendees ask us to look up online or provide details on. All questions will be answered in this event.
Workshop Location - Vancouver, Canada
I built my home and a small conference center on a beautiful 3 acre waterfront property 45 minutes from downtown Vancouver. I host my own business events there and occasionally let family and friends do weddings and parties. I call my facility Creators Landing. Accommodations are not included in the workshop fee, but we have a corporate discount rate at a Holiday Inn 10 minutes from the conference center. The hotel is located next to one for our properties ( property #4 - the red 13,000 square foot building). There will be a shuttle that picks up and drops you off each day between the Holiday Inn and the conference center. The nearest airports to fly into are Vancouver International (YVR) and Abbotsford International (YXX) if flying on Westjet airlines within Canada. If you are attending from the US you will require a passport to travel to Canada.
For hotel information and rates click here (ask for Sam Beckford’s Successful Strategies discount rate when booking).
The fee for the workshop is $3900.00. Attendance is limited to 55 people per session. Lunch, coffee, tea and snacks are provided both days. All of my workshops have a 100% satisfaction money back guarantee. If you are not completely satisfied by the value of the information you receive by the end of the first day, simply tell us, turn in your workshop notebook and materials and we will refund 100% of your workshop fee. I am committed to providing value to all my clients and earning their trust. I always believe that “putting your money where your mouth is” and guaranteeing what you sell is the best way to do business.
Cancellation and rescheduling. If you are unable to attend the workshop you have registered for, you may apply the fee towards any future event or request a full refund without penalty. Please give us as much notice as possible as a courtesy to anyone who may be on a waiting list for the event you are not attending.
July 24 & 25, 2015 - Register
October 23 & 24, 2015 - Register
Optional Ongoing Monthly Consulting
Attendees of the workshop also have the option to do ongoing monthly consulting directly with me, Sam not an associate or employee. You can submit properties you are considering for my review and get assistance to purchase your first property or to build a portfolio of several properties. The program is actually called “The Portfolio Club” because after buying one property for their business several members start buying additional properties to build a nice investment portfolio. On a monthly basis you will also see my opinions and recommendations on other properties that are being submitted and reviewed. Members also have the potential of finding partners for larger more expensive properties or investing in larger commercial properties other members have found. To avoid any conflicts of interest, I do not invest with my members, solicit investments from members or collect any finder’s fees or commissions on any investments. I only offer unbiased advice, recommendations and support. The follow up program fee is $800 per month. The program is only offered to individuals who have attended the 2 day property workshop.
First of all thank you so much for giving me the opportunity to attend such a wonderful eye-opener that was helpful in every which way, on a personal and business level. I am an owner of two salons and spas in Calgary that I have been leasing for the last 13 years. It really was something that I never even thought about in terms of owning my own location versus spending $35,000 on rent between both locations per month.
I never even thought it would be possible for a small business owner to own my own property instead of spending that kind of money on rent or paying someone else's mortgage. It was amazing how you showed me that it is possible and how easily it could be done. The knowledge I came back with after attending your seminar opened a lot of doors for me and a lot of opportunities and that are going to help me to expand my business in a smarter way.
I have attended so many business seminars related to my industry and they help me in every aspect of the business except for the fact that I have never attended anything like this and that is definitely something missing in our industry. Salon owners should definitely be looking into and considering what you shared because that's a great way of guaranteeing our future as self-employed business owners.
I am going to spread the word amongst all my friends and colleagues and people in the same industry because they are missing out and they need this kind of help in order for them to prosper and have a better future and a more secure retirement.
Founder / Master Stylist
Edges Salon & Spa Inc
I attended Sam Beckford's training on commercial property. It was excellent and inspired a lot of ideas. He offered some very practical suggestions and distilled lots of often confusing information into very actionable and practical steps. I am a medical doctor who attends a lot of seminars and educational events on a regular basis and so I'm very keen on getting good information in a short period of time. Sam certainly delivered on this promise. The seminar was engaging and informative beyond the routine things I've heard numerous times and business seminars. My only regret would be that I had not attended this program even a few years ago. I would have been so much further ahead. It was of very enriching and enlightening experience.
Dr. Kaiyo Nedd M.D.
I first attended a property workshop with Sam in 2008. After that initial workshop I bought commercial space for my financial planning firm and since then I have also purchased two more commercial properties as investments. Sam now uses my property as a case study to help others learn from in his workshops.
I recommend that my business owner clients try to own their real estate instead of renting. It is a way to diversify their assets, build wealth with a guaranteed tenant…themselves. It can be a great strategy to wealth creation and retirement security.
I found Sam’s seminar valuable because it forced me to take time out of my busy schedule and not work “in” my business but “on” my business and think about how I could diversify my wealth building strategy through the efficient acquisition of real estate. His strategies are reasonable, creative and achievable. Out of the box thinking with practical ways to achieve it.
MBA, CFP® Certified Financial Planner®
Partner, Singer Olfert Financial Group
I recently attended Sam Beckford's seminar on commercial real estate. His vast experience and casual nature was a perfect combination to enable me to understand the complexities of Commercial Real Estate. As an owner of a multidisciplinary health clinic ( Chiropractic, Physical Therapy, Massage Therapy), I constantly struggle with buying vs leasing issue in the operations of our business. Sam provided a clear and definitive guide as to how a business owner can leverage my business into ownership of commercial real estate. I would recommend Sam's seminar to any healthcare professional wanting to expand their business portfolio
Arminder Sidhu, RMT NKT
Co-Owner | Primary Rehab Clinic
First I wanted to thank you for your generosity in sharing your time and knowledge to help enlighten me on the nuances of commercial real estate investment. Your course information was extremely relevant and informative. Prior to the course I had consistently thought about the value of owning my growing network of massage clinic locations but felt I lacked the fundamentals required to make informed decisions. It amazes me that in a few short hours you were able to provide enough information to remove my uncertainty around the "dream" and instil a mindset of "can do".
CEO - Pain Pro Clinics
I was at Sam’ s first workshop in 2003 working as a university student helping set up and run the AV for the event. In 2004 my summer job was doing construction and renovation on a building Sam had just bought and still owns today. In 2005 I started my own software business and following Sam's timely and valuable advice over the years I have built it into a business that gives me the lifestyle of my dreams. In 2013 while attending a one of Sam's conferences he inspired me to purse my own commercial building for my business. In 2014 we bought our first commercial property for my own business using Sam’s example and advice.
I recently attended his latest seminar in January 2015 and I am now getting regular advice from Sam for a second building that should hopefully close in early 2015. Sam's approach to commercial real estate is very uniquely valuable to business owners to get them to see commercial real estate differently. Sam outlines in simple terms how to use real estate to provide your business long term growth and provide financially for many years in the future. I look forward receiving valuable advice from Sam for many years as I continue build to build a portfolio of properties.
Before I took Sam's workshop I felt like I may never be able to make the leap into commercial property ownership but since the weekend with Sam I know I will make the leap and it is only a matter of time. Sam's workshop gave me the inspiration and confidence to get out there and start looking for a commercial property for my business. I haven't ventured in this direction for years, but realized that buying a property is entirely possible through what Sam taught and share with me over the weekend. This workshop was practical, supportive, interactive and inspiring. It reminded me of my greater goals and showed me practical ways that I can achieve them.
Oxygen Yoga and Fitness
Sam's honest and laid back approach to business and real estate entrepreneurship is very refreshing. He takes the stress out of expanding your business endeavors by giving you straightforward strategies and proof they work! I highly recommend his seminar for anyone looking to get out of leasing and becoming a commercial property owner.
Owner - Black Belt Academies, Master Instructor
I found the workshop (as well as the location) to be inspirational and to answer the question as to “why” purchasing the commercial real estate is a good fit. I really enjoyed the afternoon where we were able to go through specific examples of how to make it work and how to get past the same issues and fears that the room seemed to share. I liked the exercise of listing the objections and focusing the “how to” information on how to get through those specific topics. Sam was able to show fantastic examples of why commercial property is the right choice for me. Sam was able to very clearly define the path to purchase and improve commercial real estate to start building on my net worth. I would definitely recommend this seminar to any self-employed person or business owner.
Owner - AKA Pets
I have a program that gives you my personal advice and opinions on properties you are considering, but I only work with clients after they have attended one of my workshops. At the 2 day workshop I am able to cover several important aspects of commercial property which could never be covered through phone calls or emails. The workshop is the foundation I require to be confident in giving my clients further advice. This way I know we are on the same page of understanding property fundamentals and my approach to real estate. Also at the workshop you will learn more about other businesses as tenants and partners. This can only be achieved in a group scenario. I have several clients who have been working with me for many years and now own 3 or 4 properties. My “star” student in Oklahoma has been my client consistently since 2004 and has purchased an impressive 11 properties. Not all my clients have the ambition or ability to build a large portfolio of properties like that, but some do. I will warn you: commercial properties can be like potato chips; once you have one you will want more.
Since 2003 I have helped clients buy property across North America and in New Zealand too. Vancouver has some of the highest commercial property prices in North America. If I can get my results in this market I am confident that you can find and buy properties in your market. There are some local differences but principles of commercial property are quite universal. I have experience in high priced and low priced markets all across North America. Real estate success is directly related to knowledge and confidence. If you have the desire and are willing to think creatively, it is just a matter of time and you will own your own commercial real estate.
At the workshop you will get my proven comprehensive strategy on how to increase your net worth substantially by being your own landlord. Most attendees are probably paying more than $3900 for one month of rent. I have spent a lot of time and money to learn what I discuss and share in my workshop. There are dozens of individual tips you will learn that are each worth more than the $3900 cost of the workshop. My properties are worth 11 million dollars and I owe 3.2 million dollars. The tuition is very low when you consider the access you will get to what I know about commercial property. This is a workshop with only 55 people or less so you will have a chance to get all of your questions answered. Professional advice has a professional fee. As a business owner I know I have paid my lawyer and my account ( who are great, if you guys ever read this) a lot more than $3900 but they have not helped me make as much as I have helped my clients make. As far as getting the same quality of advice online for free. I have done extensive online searching for commercial property information and all the free advice I found was worth pretty much what it cost.
This workshop is only about one thing - commercial property. I am confident it will be much more in depth than what you would get from a general consulting company who does everything including marketing, business growth, lease consulting, staff training and other topics. I specialize in helping business owners buy real estate strategically to create wealth for the owner. I can show you real estate examples and strategies that are not just for the salon industry. My information on how to have a multi-tenant building is something that a consultant who only operates in the salon/spa market cannot offer. I am not an employed consultant for a large firm. I’m an active business owner investor just like you. I can’t speak for the quality of anyone else’s advice or consulting but I know my strategies produce results, and you will not find them anywhere else.
I don’t blame people for being a little skeptical. Real estate investing has a very high rate of scam artists, get rich quick schemes and outright fraudsters. I’ve seen a lot of terrible advice ranging from late night infomercials for flipping houses, to property experts who go from city to city giving talks but use general examples and don’t actually own any property. Unlike a lot of “experts” I have made a lot more money from my real estate than I have from just teaching people how to buy real estate.
You will see my properties first hand. The workshop itself is at my home and conference center so I’m pretty transparent to my clients. Depending on the time of year my wife will probably be around home-schooling our 3 kids and my 12 year old daughter may be helping to pass out papers at the workshop. I’m not hiding behind any websites or rented Post Office box addresses. The real estate investing industry has a bad name but real estate itself is still a genuine opportunity. The entire workshop is me speaking the whole time, not an assistant or employee. If you are unhappy with the information at the workshop after the first day we will refund your entire workshop fee. I plan to be involved in real estate transactions and real estate consulting for the long term so my reputation is the most valuable thing to me, as it probably is to you in your industry.
You can check out more about me, my business projects over the past 20 years, books I have co-written and opinions from industry experts at www.sambeckford.com
Yes. Unfortunately the right building does not always come along at the right time. In 2003 I bought a building to move into while I still had 3 years left on my lease. I had to sub-lease my old space, but that was actually an advantage because I was able to keep competitors in my industry from moving in and scooping clients. Commercial property can sometimes take years to find and purchase. I believe that you can never be too prepared or too informed when it comes to real estate.
Yes, I do have I high net worth from my real estate but I still love buying real estate and teaching people about real estate. Since I have my own conference center it is pleasant for me to do workshops on my own terms with clients I enjoy. Financially I could retire, but I believe one of the keys to being happy is to find work you really enjoy. I enjoy these workshops a lot and I hope you will too.